Rent the Runway is the biggest player in clothing rental currently, but other mall retailers like Ann Taylor, Express and American Eagle have all starting rental offerings using a retailer web platform called CaaStle which also handles the logistics side of things including shipping and dry cleaning. I really quite like this idea and wonder whether it will continue to grow as fast as the projections would suggest. Clearly, this isn’t going to be great for everyone (I have short arms and legs, for instance, and so often have to get clothes adjusted) but I think that the idea behind it is quite clever in theory – especially considering that this will feed into the whole desire for some to have a new outfit on every Instagram post! The problem is that the company is going to have to be very careful that the idea is not abused by customers, otherwise losses could start to mount up.
In other high street news, Sephora ramps up store openings as it taps ‘beauty revolution’ (Financial Times, Harriet Agnew) shows that the French beauty and make-up retailer, which is part of luxury giant LVMH, is looking to accelerate its global expansion as it continues to open up to 150 stores a year. Unlike many, Sephora believes that investment in physical stores is an integral part to engaging with its customer base as part of a multi-channel approach. It will focus its expansion efforts in North America and Asia, with the number of stores in China set to double in the next few years. The company has benefited in the last few years because of rising demand for beauty products (presumably stoked by YouTuber make-up stars etc.).
Yesterday’s big news (in the UK, anyway!) was Jamie Oliver’s restaurant chain falls into administration (Financial Times, Jonathan Eley) and shows the ongoing tough conditions in mid-market casual dining. The final death knell sounded only one year after the chain used a CVA to slim down and will result in the closure of 23 of 25 eateries operated by Jamie Oliver Restaurant Group – including Jamie’s Italian, Barbecoa and Fifteen – will 1,000 immediate job losses. Depite all the efforts to keep it going – Jamie himself injected £12.6m of his own money into it in 2017 – it has come to this. * SO WHAT? * Basically, it seems to me that he expanded too quickly and it lost the initial freshness that people liked as other chains came (and went) in the market. They also suffered as customers increasingly opted to staying at home and ordering takeaways via companies like Deliveroo and Just Eat. Local authorities in Glasgow, Cambridge, Cardiff, Exeter and Oxford will lose out as landlords as will major real estate investment trusts including Shaftsbury, Hammerson and Land Securities. Everyone will be asking who’s going to be next – and with a list including the likes of Carluccio’s, Giraffe, Gourmet Burger Kitchen, Byron Burgers and Prezzo all having problems, it’ll be interesting to see who survives.
Veering away from food, Halfords revival set to be uphill struggle (The Times, Simon Duke) highlights weakening profits and a tricky outlook for the bicycle and car parts retailer which operates 316 Halfords Autocentre garages, 451 Halfords stores and 26 specialist bike shops including Cycle Republic and Tredz. The current chief exec, Graham Stapleton, plans to invest more in its online capabilities, open more specialist bike shops and garages whilst simultaneously cutting costs. * SO WHAT? * Good luck with that lot. It seems to me like cycling experienced a glorious boom after Wiggo won in the London Olympics, but now things are on the wane and Halfords is right in the middle of it.