Reply To: Commercial awareness interview questions…

[Andrew Spencer]

Hi all,

This week I’m back with a new question – what’s the best way to navigate: “Why are you interested in working at our company/firm?” or “Why are you interested in this industry?”.

I’ve found this a common way to start an interview, and I’ve always approached it like a story explaining how my interest developed and changed over time. I also think it’s a great place to demonstrate commercial awareness by discussing how sectors you are interested in relate to their business. How do you all approach this question?